Before I started designing user experiences for digital products, I illustrated children’s books, built brands and was largely involved with strategizing and bringing marketing campaigns to life. As someone who understands both marketing and product design, I add value to teams by bridging the disconnect that often exists between marketing and product. 

I’m currently based in Calgary, Canada. I grew up in Abu Dhabi, UAE and had a short stint in India when I was 18, before moving to the UK, where I studied and worked for over half a decade. 

When I’m not on the grind, catch me in full-time cat annoyance mode, hitting up our go-to local spots with my partner, or indulging in some occasional doom scrolling on TikTok. 🐱🍔✨

Thanks for stopping by.